Illustration of Juan Esteban's runic monogram rendered in a three-dimensional architectural style within a frame, set against a light background.

Public Notebook

Art, a cultural luxury today

Art is not an ornament. Nor is it an expendable line item in a strained budget. Institutional practice has treated it as such for years, and the result is visible: when cuts arrive, what was considered accessory falls first. That gesture is not neutral. It defines what we understand by necessity.

Today, in a large part of the cultural ecosystem, access to art functions de facto as a privilege. Not by nature, but by design. Prices, formats, legitimation codes, and distribution circuits construct a barrier that separates those who can inhabit culture from those who only observe it from the outside. It is not an explicit exclusion. It is more effective: it is structural.

The issue is not merely economic. It is symbolic. When culture is organised as a shop window, it becomes representation rather than experience. It is measured in impacts, visitors, and return metrics. It is programmed as an event rather than a process. In that transition, it loses density and, above all, it loses the capacity for intervention in reality.

Art, however, operates within a different register. It does not merely produce objects. It produces meaning. It articulates language where none existed. It permits the naming of that which was previously unformulated. Within contexts of illness, trauma, or exclusion, this function is not decorative. It is operative. It does not resolve the problem, yet it alters the relationship with it.

It is prudent to be precise here: art is not therapy in itself. It does not replace medicine, social intervention, or public policy. However, it can act as a form of mediation. As a device that enables other modes of perception, narrative, and connection. That mediation, when properly conceived, produces effects.

The shift we propose is not aesthetic. It is structural. Moving from a culture understood as consumption to a culture understood as infrastructure. Not as a final product, but as a system of relationships. This entails working through open processes, assuming discomfort, accepting uncertainty, and, above all, redistributing the locus of legitimation: not merely the museum, not merely the institution, but also the context, the community, and the situated experience.

Within this framework, technology is not a threat, but an extension. Artificial intelligence, digital tools, and hybrid environments do not degrade art. They reconfigure it. They challenge authorship, expand the field of the possible, and compel a reconsideration of what is understood by creation. To deny this in the name of a supposed purity is, in reality, to protect a specific professional model, not art itself.

The risk is different: that this technological expansion will reproduce the same logics of exclusion if it is not intervened upon through design. Access, literacy, context. Without that, the gap does not narrow. It widens.

Therefore, the critical point lies not in production, but in structure. Who gains access. How they gain access. From where participation occurs. Which languages are valid. Which experiences count. Culture cannot continue to ask whom it excludes once the system is already constructed. It must incorporate that question into its own architecture.

If art is a luxury today, it is not because it is so in essence. It is because we have accepted a model that renders it as such. Reversing this does not involve expanding audiences in quantitative terms, but rather redefining the conditions of possibility. Designing practices that do not originate from exception, but from inclusion as a principle. Assuming that the value of art resides not only in its result, but in its capacity to activate significant processes within real contexts.

This is where our work is situated. Not in the abstract defence of culture, but in its concrete use as a tool for mediation, thought, and transformation. Without aestheticising conflict. Without converting fragility into a narrative. With a clear premise: if it does not modify something in the experience of the participant, it is insufficient. Art does not require saving. It requires relocation.


Discover more from Juan A. Esteban

Subscribe to receive the latest entries via email.

Español English (UK)